For owners · founders · team leads

Signal, not subtasks.

The high-level OS for people who run things. Every project's numbers and status in one screen — kept current by the team. No subtasks. No swamp. Just: where do we stand?

Start tracking — $12.99/mo $99/yr · 10 projects · 4 KPI screens
THE FLOOR — 6 PROJECTS
3 ON PACE · 2 BEHIND · 1 BLOCKED
🛒 Shopify Store #1
Builder · Maya
On pace
🛍️ Shopify Store #2
Builder · Priya
On pace
📦 Amazon New Brand Launch
Builder · Priya
Behind
📨 Newsletter
Builder · Dev
Behind
🔗 Your Links App
Builder · Sam
CEO review
🧱 Bricks
Builder · Joel
Blocked
🚀 Arena
Builder · Colin
On pace
00Who it's for

For the person above the chaos.

Managers, founders, and owners who need a simple dashboard outside the team's chaos — one place to track high-level projects and numbers across multiple projects, brands, businesses, social accounts, you name it.

Built for

  • Founders & owners running multiple brands or businesses
  • Managers who need a quick-glance read on every project
  • Operators tracking KPIs across stores, channels, products
  • → Anyone who's tired of opening 5 tools to answer "where do we stand?"

What we're not

We are purposely not Notion, Asana, ClickUp, or Monday. Not trying to be.

  • ✕ No subtasks, no nested projects, no Gantt charts
  • ✕ No 40-field databases, no formula columns
  • ✕ No integrations to babysit, no automations to debug
  • ✕ No 3-day onboarding to figure out what page to open

We focus on the core few things you need to know where a project is, where it's going, and who or what is bottlenecking it — designed for quick-glance psychology so you and your team see the same status at the same time, always.

01The problem

Where status goes to die.

Your team's status is scattered across five tools — and none of them are current.

AsanaSubtask hell
Buried under 200 to-dos and a dozen nested projects.
Q3 launch checklist — finalizeApr 14JM
Draft launch email v3 (Klaviyo)2d lateRS
Sub: hero image alt-text revision?
Sub: legal review of disclaimer copy11d lateDK
Confirm warehouse inventoryApr 9TM
Bricks — TikTok content batch #146d lateRS
Sub: write hooks (5)?
Newsletter — segment paid vs freeFriJM
NotionDoc graveyard
A beautiful wiki that's three weeks out of date.
📁Company OSupdated 47d ago
📄Q2 Strategy Doc (v7 FINAL final)stale · 62d
📄OKRs — Q223d
📄Brand Voice Guide94d
📁Meeting Notes (319)2h
📁Bricks88d
📄Launch Plan DRAFT102d
📄Influencer Outreach Tracker71d
📁Newsletter Ops12d
SlackBuried in scroll
"Where are we on this?" — answered 40 messages ago.
JM
James M.10:42 AM
hey can we get an update on the Shopify Store #1 launch? CEO is asking
RS
Rachel S.10:51 AM
i think dana posted something in #brick-bros-launch tues? lemme dig
↳ 14 replies · last reply 3d ago
TM
Tomas M.11:08 AM
@channel reminder standup moved to 2pm 🙏
DK
Dana K.11:14 AM
was that the doc in the gdrive or the notion? i can never find it lol
↳ 8 replies in thread
CS
Colin (CEO)11:22 AM
guys. where do we stand. one sentence.
GmailLost in thread
The real update is trapped in a 47-reply chain.
James, Rachel, Dana (47)RE: RE: RE:Shopify Store #1 launch — final copy + creative review10:58
KlaviyoYour weekly performance digest is ready9:14
Tomas, Colin (12)FWD:Q3 numbers — please confirm the spreadsheet?Yest
Bricks / AgencyRE: RE:Influencer contract — sent for sig (3rd time)Yest
ShopifyWeekly sales summary · 4 storesMon
Dana K.RE:Newsletter — paid tier numbers (I think??)Mon
AsanaYou have 38 overdue tasks across 6 projectsSun
Google Sheets — Q2 TrackerHalf-updated, ignored
Someone filled in March. It's June.
ProjectJanFebMarAprMayJun
Shopify Store #1 Revenue$18,420$22,100$24,880
Bricks Units312408521?
Newsletter Subs11,20411,89012,41812,94013,1??
Meta ROAS2.41×2.18×1.92×
Arena MRR$1,820$2,140$2,390$2,610
The solution

One screen.
Every project's numbers and status.
Kept current by the team.

Better Tracker OS sits above your tools — the high-level layer that answers "where do we stand?" in five seconds. No subtasks. No digging. No swamp.

🛒 Shopify Store #1
On pace
📨 Newsletter
Behind
🧱 Bricks
Blocked
Signal, not subtasks.

You don't need another tool. You need one that sits on top of the ones you've got.

02Two apps

Two apps. One workspace.

Pick the one you need today — or use both. They live side by side and share nothing but a login. No setup spaghetti, no nested subtasks, no project-management theater.

At a glance · all apps belowupdated 2h ago
📊KPI Lite — weekly read
On pace
🏭Factory Floor — project status
In review
App 01 — KPI Lite

The manual KPI board.

A clean grid of the numbers that actually run your business — typed in by you or your team, period over period. No integrations to babysit, no dashboards to configure for three days.

KPI Lite dashboard screenshot — periods across the top, metrics down the side, trend column on the right
How you use it
  • Add a screen per project, then add the metrics that matter — emoji + label + type
  • Each period (weekly, biweekly, monthly), the team types in the latest number
  • Deltas, sparklines, and roll-ups appear automatically — no formulas
Best for

Owners, founders, and operators who want a single weekly read on the business without standing up a BI stack.

App 02 — Factory Floor

Visual project tracking, no subtasks.

One row per project, color-coded: on pace, behind, in review, or blocked. Sits above whatever to-do tool your team already uses — built for the owner who needs to know where things stand, not who needs to manage every checkbox.

The Floor — 4 projects · liveupdating now
⚙️Ops FactoryOn pace
✏️Content FactoryBehind
🤖AI FactoryBlocked
🚀Apps FactoryCEO review
How you use it
  • Spin up a "factory" per project — each one a short list of stations to ship
  • Builders update their stations; nothing's done until the owner approves it
  • The floor shows on-pace vs behind computed from dates — never self-reported
Best for

Founders, operators, and team leads tracking projects outside the org's to-do tool — the high-level view of what's actually moving.

03How it works

Set up in an afternoon. Current forever.

1
Add your projects

Spin up a screen per area, drop in the metrics and milestones that matter, assign a lead to each. Minutes, not migrations.

2
The team reports in

Each lead keeps their own section current on the cadence you set. One shared screen, one source of truth — no chasing.

3
You see everything

Open the floor and know exactly where every project stands — who's moving, who's stuck, what needs your stamp. In a glance.

Built for
Owners Founders Team leads Holding-co operators Agency owners Portfolio builders
04Pricing

One price.
10 projects.
4 KPI screens.

Less than a dashboard tool's lowest tier — and you'll actually use it.

Monthly
$12.99
per month · billed monthly
Cancel anytime
  • Up to 10 projects & 4 KPI screens
  • Both views — Metrics + Factory
  • Up to 4 seats included
  • Custom metrics, emojis & cadences
  • Approval-locked accountability built in
Start monthly

Run everything from one screen.

Start tracking — $14.99/mo
— The bottom line —

Stop managing tasks.
Start running the business.